The 2025 NASCAR season is full of excitement, and fans are closely watching NASCAR TV rating to track every race.
From the Daytona 500 rating to Darlington race viewership. This season shows how NASCAR broadcast partners like FS1, FOX, Sports, NBC, USA, Network, TNT, and Prime Video shape audience numbers.
ith NASCAR viewership trends reveals which events races, and streaming races, understanding NASCAR viewership trends which events truly capture fan’s attention.
Overview of the 2025 NASCAR Season
The 2025 NASCAR season is one of the most dynamic in recent history. With new NASCAR broadcast partners including TNT Sports NASCAR and Prime Video NASCAR streaming, fans are exploring races on cable, network, and streaming platforms.
These changes impact NASCAR viewership across points races, exhibition races, and qualifying races.
FS1 NASCAR coverage, FOX Sports NASCAR, and NBC NASCAR broadcast remain critical for major events like the Daytona 500 and Coca-Cola 600.
Key Changes in Broadcast Partners
This season, five races are now streaming exclusive on Prime Video, while TNT Sports NASCAR took over five mid-season races. Traditional networks like FS1, FOX, NBC, and USA Network NASCAR continue airing key races, but overall viewership depends on network accessibility.
Streaming and Cable Race Impact
Moving races to streaming services impacts total viewers. For example, Prime Video NASCAR streaming races generally show lower numbers than network ratings, though fan engagement remains strong on social media. Cable races on FS1 NASCAR coverage often perform well, balancing the overall season numbers.
Total and Average Viewership: 2025 vs 2024
Overall NASCAR Ratings Comparison
Through Week 30, the 2025 NASCAR Cup Series has a total of 78.033 million viewers, averaging 2.601 million per race. Compared to 2024 (89.700 million total / 2.990 million per race), there is a -13% decline in total viewers.
Points Races: Year-on-Year Analysis
For 27 NASCAR points races in 2025, total viewership is 71.152 million (2.635 million per race) compared to 83.976 million in 2024. This is a 15% drop, highlighting the effect of fewer network races.
Cable Races: Growth and Declines
Cable races (19 total in 2025) reached 41.617 million total viewers, slightly up from 35.729 million in 2024, but the average per race decreased slightly.
Network Races: Ratings Trends
Network races (6 total in 2025) drew 25.897 million viewers, down from 53.971 million in 2024, but the average viewership per race increased +12%, showing strong performance for marquee events.
Exhibition & Qualifying Races: Viewer Insights
Exhibition/qualifying races (The Clash, Daytona Duels, NASCAR All-Star Race) averaged 2.294 million viewers, a +20% increase from 2024. These races show fans still tune in for high-stakes, exciting formats.
Race-by-Race TV Ratings Breakdown
Southern 500 on USA: Viewership Changes
- 2024: 2.400M viewers
- 2025: 1.880M viewers (-21.667%) Reason: Race aired on USA Network NASCAR; fewer fans tuned in compared to 2024.
Coke Zero Sugar 400 on NBC: Ratings Comparison
- 2024: 3.600M
- 2025: 3.297M (-8.417%) NBC NASCAR broadcast remained strong, but slight dip due to scheduling changes.
Cook Out 400 on USA: Yearly Trends
- 2024: 2.220M
- 2025: 1.390M (-37.387%) Cable shift impacted NASCAR points race TV ratings, showing how network vs cable ratings affect totals.
Go Bowling at The Glen: Viewer Stats
- 2024: 1.809M
- 2025: 1.850M (+2.266%) Steady growth on FS1 NASCAR coverage, even with fewer network broadcasts.
Iowa Corn 350: TV Numbers Explained
- 2024: 2.693M
- 2025: 2.174M (-19.272%) The drop is partially due to NASCAR streaming service impact and mid-season scheduling.
In-Season Challenge Rounds on TNT: Ratings Insights
- Brickyard 400: 2.449M (-32.534%)
- AutoTrader EchoPark Automotive 400: 2.009M (-16.327%)
- Toyota/Save Mart 350: 2.895M (-24.387%)
- Grant Park 165: 3.870M (-45.736%)
- Quaker State 400: 1.608M (-20.514%)
TNT Sports NASCAR shows mixed results depending on race popularity and network comparisons.
Prime Video Exclusive Races: Streaming Impact
- Great American Getaway 400: 1.869M (-21.832%)
- Viva Mexico 250: 2.10M (new race)
- FireKeepers Casino 400: 1.77M (-16.153%)
- Cracker Barrel 400: 2.060M (-33.613%)
- Coca-Cola 600: 2.720M (-12.343%)
Prime Video NASCAR streaming sees lower totals than network broadcasts but provides accessibility for digital fans.
Top Gainers and Losers of 2025
Biggest Viewership Increases
- Daytona 500: +13.364% (6.761M viewers)
- EchoPark Automotive Grand Prix: +24.834%
- Cook Out Clash at Bowman Gray: +103.84%
- Würth 400 Texas: +10.823%
Significant Ratings Declines
- Food City 500 Bristol: -46.075%
- Brickyard 400: -32.534%
- Nashville Cracker Barrel 400: -33.613%
Factors Affecting Audience Numbers
- NASCAR race postponements and weather delays impact viewers.
- Shifts to streaming services reduced overall TV exposure.
- Changes in NASCAR network ratings vs. cable ratings influenced trends.
Key Takeaways from the 2025 NASCAR TV Ratings
How Streaming & Network Shifts Changed Ratings
- Moving races to Prime Video NASCAR streaming decreased total viewers.
- Popular events on FS1 NASCAR coverage, FOX Sports NASCAR, and NBC NASCAR broadcast still drew strong audiences.
Events That Still Draw Massive Audiences
- Daytona 500 ratings remain highest.
- EchoPark Automotive Grand Prix, Jack Link’s 500, and Coca-Cola 600 ratings proved fans still tune in for marquee races.
Lessons for NASCAR Fans and Broadcasters
- Maintaining a balance between network coverage and streaming races is key.
- Darlington race viewership, Pocono Raceway viewership, and Michigan International Speedway ratings highlight where fans engage most.
Stay Updated on NASCAR Ratings
How to Follow Weekly Updates
Fans can track the 2025 NASCAR TV Ratings Tracker online. Weekly updates cover NASCAR points race TV ratings, exhibition races, and qualifying races across FS1, FOX, NBC, USA Network NASCAR, TNT, and Prime Video.
Join the NASCAR Ratings Conversation Online
Discuss NASCAR viewership decline, NASCAR social media discussion, and race trends with other fans on Instagram, Facebook, YouTube, TikTok, and Discord. Follow Jeff Gluck, Adam Stern, Bob Pockrass, Kauy Ostlien, and Sean Gardner for expert insights.
Conclusion
The 2025 NASCAR TV Ratings Tracker shows how streaming, cable, and network coverage shape fan engagement. While some races like Coca-Cola 600 ratings and EchoPark Automotive Grand Prix grew, others saw NASCAR viewership decline.
Comparing NASCAR race comparison 2024 vs 2025 reveals trends in NASCAR points races, NASCAR All-Star Race ratings, and Daytona 500 ratings.
Fans can follow the season across Darlington Raceway, Pocono Raceway, Charlotte Motor Speedway, and Nashville Superspeedway to stay in the loop.
